Deal Sheet: 2026 Sorento EX

Kia of Alpharetta · Alpharetta, GA · VIN: 5XYRHDJF3TG435135

Negotiation Guide

Opening Offer

$40,104

Fair Price

$41,604

Walk Away Above

$42,072

• Recent buyers paid ~$936 below MSRP

Price Breakdown

Est. Dealer Cost$38,286

Est. Invoice$39,562

Holdback (est.)$1,276

MSRP (Sticker)$42,540

Asking Price$41,772

Markup-$768

Est. Dealer Margin on This Car$3,486

Percentile61% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold699

Avg Markup-$936

Median Markup-$878

Best Deal-$1,803

Worst Deal-$426

% Sold Below MSRP100%

Avg Days to Sell68 days

Dealer Profile

Inventory292 vehicles

Avg Markup (All Models)-$691

Avg Markup (Sorento)-$627

% Below MSRP100%

Avg Days to Sell58 days

Avg Sold Markup-$770

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-$1,677$42,84390d