Deal Sheet: 2026 Sorento EX

Bergstrom Kia of Oshkosh · Oshkosh, WI · VIN: 5XYRHDJF0TG491484

This Is Already a Great Deal

Opening Offer

$39,933

Asking Price

$41,168

Max Price

$41,168

• Recent buyers paid ~$936 below MSRP
• Asking price is already $141 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$38,021

Est. Invoice$39,288

Holdback (est.)$1,267

MSRP (Sticker)$42,245

Asking Price$41,168

Markup-$1,077

Est. Dealer Margin on This Car$3,148

Percentile35% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold699

Avg Markup-$936

Median Markup-$878

Best Deal-$1,803

Worst Deal-$426

% Sold Below MSRP100%

Avg Days to Sell68 days

Dealer Profile

Inventory120 vehicles

Avg Markup (All Models)-$1,189

Avg Markup (Sorento)-$1,268

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,199

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