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Deal Sheet: 2026 Sorento EX
Ed Voyles Kia of Chamblee · Chamblee, GA · VIN: 5XYRHDJF0TG422990
Negotiation Guide
Opening Offer
$39,429
Fair Price
$40,929
Walk Away Above
$41,397
- • Recent buyers paid ~$936 below MSRP
Price Breakdown
Est. Dealer Cost$37,679
Est. Invoice$38,934
Holdback (est.)$1,256
MSRP (Sticker)$41,865
Asking Price$41,155
Markup-$710
Est. Dealer Margin on This Car$3,477
Percentile68% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory238 vehicles
Avg Markup (All Models)-$718
Avg Markup (Sorento)-$667
% Below MSRP100%
Avg Days to Sell45 days
Avg Sold Markup-$739
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