This Is Already a Great Deal
Opening Offer
$37,861
Asking Price
$39,032
Max Price
$39,032
- • Recent buyers paid ~$964 below MSRP
- • Asking price is already $274 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,243
Est. Invoice$37,451
Holdback (est.)$1,208
MSRP (Sticker)$40,270
Asking Price$39,032
Markup-$1,238
Est. Dealer Margin on This Car$2,789
Percentile16% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold724
Avg Markup-$964
Median Markup-$906
Best Deal-$1,713
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell35 days
Dealer Profile
Inventory203 vehicles
Avg Markup (All Models)-$1,172
Avg Markup (Sorento)-$1,146
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$1,247
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-$1,682$42,57849d