This Is Already a Great Deal
Opening Offer
$38,513
Asking Price
$39,704
Max Price
$39,704
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $105 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,671
Est. Invoice$37,893
Holdback (est.)$1,222
MSRP (Sticker)$40,745
Asking Price$39,704
Markup-$1,041
Est. Dealer Margin on This Car$3,034
Percentile40% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory269 vehicles
Avg Markup (All Models)-$1,255
Avg Markup (Sorento)-$1,133
% Below MSRP100%
Avg Days to Sell49 days
Avg Sold Markup-$1,176
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