Deal Sheet: 2026 Sorento EX

King Kia of Laurel · Laurel, MD · VIN: 5XYRH4JF5TG472185

Negotiation Guide

Opening Offer

$37,784

Fair Price

$39,284

Walk Away Above

$39,752

• Recent buyers paid ~$936 below MSRP

Price Breakdown

Est. Dealer Cost$36,198

Est. Invoice$37,405

Holdback (est.)$1,207

MSRP (Sticker)$40,220

Asking Price$39,594

Markup-$626

Est. Dealer Margin on This Car$3,396

Percentile83% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold699

Avg Markup-$936

Median Markup-$878

Best Deal-$1,803

Worst Deal-$426

% Sold Below MSRP100%

Avg Days to Sell68 days

Dealer Profile

Inventory277 vehicles

Avg Markup (All Models)-$848

Avg Markup (Sorento)-$788

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$890

Cheaper Sorento EX Inventory

Kia of Myrtle BeachMyrtle Beach, SC

-$1,870$42,92490d

Kia of San AngeloSan Angelo, TX

-$1,858$43,71790d

Kia of San AngeloSan Angelo, TX

-$1,837$43,61890d

Kia of San AngeloSan Angelo, TX

-$1,837$43,61890d

Ed Morse Kia RollaRolla, MO

-$1,783$43,36290d

Kia of San AngeloSan Angelo, TX

-$1,770$43,18590d

Ray Skillman Westside KiaIndianapolis, IN

-$1,770$43,01090d

Crain Kia of FayettevilleFayetteville, AR

-$1,732$43,10390d

Lou Fusz Kia of MolineMoline, IL

-$1,692$43,6172d

Green KiaSpringfield, IL

-$1,677$42,84390d