This Is Already a Great Deal
Opening Offer
$37,918
Asking Price
$39,091
Max Price
$39,091
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $38 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,059
Est. Invoice$37,260
Holdback (est.)$1,202
MSRP (Sticker)$40,065
Asking Price$39,091
Markup-$974
Est. Dealer Margin on This Car$3,033
Percentile44% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory340 vehicles
Avg Markup (All Models)-$1,088
Avg Markup (Sorento)-$1,017
% Below MSRP100%
Avg Days to Sell43 days
Avg Sold Markup-$1,097
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