This Is Already a Great Deal
Opening Offer
$38,474
Asking Price
$39,664
Max Price
$39,664
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $155 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,680
Est. Invoice$37,902
Holdback (est.)$1,223
MSRP (Sticker)$40,755
Asking Price$39,664
Markup-$1,091
Est. Dealer Margin on This Car$2,985
Percentile33% of inventory is priced lower
Days on Lot39 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory147 vehicles
Avg Markup (All Models)-$1,156
Avg Markup (Sorento)-$1,091
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,160
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