This Is Already a Great Deal
Opening Offer
$38,065
Asking Price
$39,242
Max Price
$39,242
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $287 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,419
Est. Invoice$37,632
Holdback (est.)$1,214
MSRP (Sticker)$40,465
Asking Price$39,242
Markup-$1,223
Est. Dealer Margin on This Car$2,824
Percentile16% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory245 vehicles
Avg Markup (All Models)-$1,040
Avg Markup (Sorento)-$1,035
% Below MSRP26%
Avg Days to Sell32 days
Avg Sold Markup-$1,089
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