This Is Already a Great Deal
Opening Offer
$38,513
Asking Price
$39,704
Max Price
$39,704
- • Recent buyers paid ~$964 below MSRP
- • Asking price is already $77 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,671
Est. Invoice$37,893
Holdback (est.)$1,222
MSRP (Sticker)$40,745
Asking Price$39,704
Markup-$1,041
Est. Dealer Margin on This Car$3,034
Percentile41% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold724
Avg Markup-$964
Median Markup-$906
Best Deal-$1,713
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell35 days
Dealer Profile
Inventory457 vehicles
Avg Markup (All Models)-$1,232
Avg Markup (Sorento)-$915
% Below MSRP34%
Avg Days to Sell27 days
Avg Sold Markup-$1,103
Cheaper Sorento EX Inventory
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-$1,682$42,57849d