This Is Already a Great Deal
Opening Offer
$38,754
Asking Price
$39,953
Max Price
$39,953
- • Recent buyers paid ~$936 below MSRP
- • Asking price is already $156 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,941
Est. Invoice$38,172
Holdback (est.)$1,231
MSRP (Sticker)$41,045
Asking Price$39,953
Markup-$1,092
Est. Dealer Margin on This Car$3,013
Percentile33% of inventory is priced lower
Days on Lot6 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$936
Median Markup-$878
Best Deal-$1,803
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell68 days
Dealer Profile
Inventory375 vehicles
Avg Markup (All Models)-$951
Avg Markup (Sorento)-$997
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$893
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