Deal Sheet: 2027 Telluride Hybrid X-Line SX Prestige

Diehl Kia of Massillon · Massillon, OH · VIN: 5XYPLESA7VG015380

Negotiation Guide

Opening Offer

$55,678

Fair Price

$57,178

Walk Away Above

$58,589

• Recent buyers paid ~$1,753 below MSRP
• Sitting 89 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$54,000

Est. Invoice$55,800

Holdback (est.)$1,800

MSRP (Sticker)$60,000

Asking Price$58,451

Markup-$1,549

Est. Dealer Margin on This Car$4,451

Percentile67% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2901

Avg Markup-$1,753

Median Markup-$1,597

Best Deal-$2,517

Worst Deal-$1,186

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory269 vehicles

Avg Markup (All Models)-$675

Avg Markup (Telluride Hybrid)-$1,447

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$699

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