Deal Sheet: 2027 Telluride Hybrid SX Prestige

Diehl Kia of Massillon · Massillon, OH · VIN: 5XYPLESA3VG031138

Negotiation Guide

Opening Offer

$54,893

Fair Price

$56,393

Walk Away Above

$57,617

• Recent buyers paid ~$1,711 below MSRP
• Sitting 72 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$52,956

Est. Invoice$54,721

Holdback (est.)$1,765

MSRP (Sticker)$58,840

Asking Price$57,344

Markup-$1,496

Est. Dealer Margin on This Car$4,388

Percentile75% of inventory is priced lower

Days on Lot72 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup-$1,711

Median Markup-$1,548

Best Deal-$2,425

Worst Deal-$1,158

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory269 vehicles

Avg Markup (All Models)-$675

Avg Markup (Telluride Hybrid)-$1,447

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$699

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