Deal Sheet: 2027 Telluride X-Pro SX Prestige

Russ Darrow Kia of Wauwatosa · Wauwatosa, WI · VIN: 5XYPLES18VG013167

Negotiation Guide

Opening Offer

$55,700

Fair Price

$57,200

Walk Away Above

$58,298

• Recent buyers paid ~$1,761 below MSRP
• Sitting 45 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$53,456

Est. Invoice$55,237

Holdback (est.)$1,782

MSRP (Sticker)$59,395

Asking Price$57,280

Markup-$2,115

Est. Dealer Margin on This Car$3,825

Percentile11% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold590

Avg Markup-$1,761

Median Markup-$1,614

Best Deal-$2,471

Worst Deal-$1,162

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory353 vehicles

Avg Markup (All Models)-$935

Avg Markup (Telluride)-$1,310

% Below MSRP52%

Avg Days to Sell33 days

Avg Sold Markup-$1,053

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