Deal Sheet: 2027 Telluride X-Pro SX Prestige

Fitzgerald Kia of Annapolis · Annapolis, MD · VIN: 5XYPLES12VG005839

Negotiation Guide

Opening Offer

$55,619

Fair Price

$57,119

Walk Away Above

$58,002

• Recent buyers paid ~$1,766 below MSRP

Price Breakdown

Est. Dealer Cost$52,997

Est. Invoice$54,763

Holdback (est.)$1,767

MSRP (Sticker)$58,885

Asking Price$57,665

Markup-$1,220

Est. Dealer Margin on This Car$4,669

Percentile97% of inventory is priced lower

Days on Lot78 days

What Others Paid (Last 30 Days)

Cars Sold662

Avg Markup-$1,766

Median Markup-$1,775

Best Deal-$2,421

Worst Deal-$1,162

% Sold Below MSRP100%

Avg Days to Sell52 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$666

Avg Markup (Telluride)-$1,013

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$652

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