Deal Sheet: 2027 Telluride X-Pro SX Prestige

Red Rock Kia · Grand Junction, CO · VIN: 5XYPLES10VG004480

Negotiation Guide

Opening Offer

$55,681

Fair Price

$57,181

Walk Away Above

$58,278

• Recent buyers paid ~$1,761 below MSRP
• Sitting 45 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$53,438

Est. Invoice$55,219

Holdback (est.)$1,781

MSRP (Sticker)$59,375

Asking Price$57,290

Markup-$2,085

Est. Dealer Margin on This Car$3,853

Percentile25% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold590

Avg Markup-$1,761

Median Markup-$1,614

Best Deal-$2,471

Worst Deal-$1,162

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory129 vehicles

Avg Markup (All Models)-$1,418

Avg Markup (Telluride)-$2,088

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,492

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