Deal Sheet: 2027 Telluride Hybrid X-Line SX

Bergstrom Kia of Oshkosh · Oshkosh, WI · VIN: 5XYPDESA7VG015649

Negotiation Guide

Opening Offer

$52,977

Fair Price

$54,477

Walk Away Above

$55,628

• Recent buyers paid ~$1,654 below MSRP
• Sitting 90 days (avg 42) — extra leverage

Price Breakdown

Est. Dealer Cost$51,102

Est. Invoice$52,805

Holdback (est.)$1,703

MSRP (Sticker)$56,780

Asking Price$54,796

Markup-$1,984

Est. Dealer Margin on This Car$3,694

Percentile35% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1937

Avg Markup-$1,654

Median Markup-$1,501

Best Deal-$2,406

Worst Deal-$1,145

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory120 vehicles

Avg Markup (All Models)-$1,189

Avg Markup (Telluride Hybrid)-$1,833

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,199

Cheaper Telluride Hybrid X-Line SX Inventory

Wallace KiaStuart, FL

-$2,409$56,86037d

Kia of San AngeloSan Angelo, TX

-$2,380$56,7149d

Steve Hahn's KiaYakima, WA

-$2,374$56,2404d

Wilson KiaBrandon, MS

-$2,361$56,45890d

Kia of Vero BeachVero Beach, FL

-$2,357$56,60290d

Wallace KiaStuart, FL

-$2,357$56,60237d

Kia of LaurelLaurel, MS

-$2,356$56,73855d

Kia of VacavilleVacaville, CA

-$2,339$56,24090d

Roseville KiaRoseville, CA

-$2,324$56,58090d

Kia of VacavilleVacaville, CA

-$2,322$56,57290d