Deal Sheet: 2027 Telluride SX

Sooner Kia of Norman · Norman, OK · VIN: 5XYPD5S18VG040687

Negotiation Guide

Opening Offer

$48,428

Fair Price

$49,928

Walk Away Above

$50,642

• Recent buyers paid ~$1,427 below MSRP

Price Breakdown

Est. Dealer Cost$46,220

Est. Invoice$47,760

Holdback (est.)$1,541

MSRP (Sticker)$51,355

Asking Price$50,031

Markup-$1,324

Est. Dealer Margin on This Car$3,812

Percentile47% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold118

Avg Markup-$1,427

Median Markup-$1,332

Best Deal-$1,879

Worst Deal-$1,027

% Sold Below MSRP100%

Avg Days to Sell18 days

Dealer Profile

Inventory610 vehicles

Avg Markup (All Models)-$750

Avg Markup (Telluride)-$1,458

% Below MSRP39%

Avg Days to Sell35 days

Avg Sold Markup-$794

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