Deal Sheet: 2027 Telluride X-Line EX

Bergstrom Kia Appleton · Appleton, WI · VIN: 5XYPCES18VG032429

Negotiation Guide

Opening Offer

$48,099

Fair Price

$49,599

Walk Away Above

$50,420

• Recent buyers paid ~$971 below MSRP
• Sitting 90 days (avg 39) — extra leverage

Price Breakdown

Est. Dealer Cost$46,116

Est. Invoice$47,653

Holdback (est.)$1,537

MSRP (Sticker)$51,240

Asking Price$49,824

Markup-$1,416

Est. Dealer Margin on This Car$3,708

Percentile3% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1517

Avg Markup-$971

Median Markup-$841

Best Deal-$1,696

Worst Deal-$518

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory203 vehicles

Avg Markup (All Models)-$1,224

Avg Markup (Telluride)-$1,568

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$1,227

Cheaper Telluride X-Line EX Inventory

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-$1,756$50,88889d

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-$1,638$50,30690d

Napleton's Kia of UrbanaUrbana, IL

-$1,632$49,5624d

Kia of AmarilloAmarillo, TX

-$1,613$49,18139d

Napleton's Kia of UrbanaUrbana, IL

-$1,586$49,4834d

Phil Long Kia of Colorado SpringsColorado Springs, CO

-$1,570$49,9794d

Kia of AbileneAbilene, TX

-$1,552$49,4674d

McGrath KiaHiawatha, IA

-$1,552$49,57290d

Destination KiaAlbany, NY

-$1,528$49,4819d

Roseville KiaRoseville, CA

-$1,520$50,32590d