This Is Already a Great Deal
Opening Offer
$36,874
Asking Price
$38,014
Max Price
$38,014
- • Recent buyers paid ~$834 below MSRP
- • Sitting 48 days (avg 30) — extra leverage
- • Asking price is already $236 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,388
Est. Invoice$36,568
Holdback (est.)$1,180
MSRP (Sticker)$39,320
Asking Price$38,014
Markup-$1,306
Est. Dealer Margin on This Car$2,626
Percentile2% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold1283
Avg Markup-$834
Median Markup-$797
Best Deal-$1,408
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory459 vehicles
Avg Markup (All Models)-$1,238
Avg Markup (Sportage)-$1,226
% Below MSRP35%
Avg Days to Sell27 days
Avg Sold Markup-$1,082
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