Negotiation Guide
Opening Offer
$34,278
Fair Price
$35,778
Walk Away Above
$36,297
- • Recent buyers paid ~$836 below MSRP
- • Sitting 51 days (avg 33) — extra leverage
Price Breakdown
Est. Dealer Cost$33,134
Est. Invoice$34,238
Holdback (est.)$1,104
MSRP (Sticker)$36,815
Asking Price$35,792
Markup-$1,023
Est. Dealer Margin on This Car$2,659
Percentile23% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1550
Avg Markup-$836
Median Markup-$798
Best Deal-$1,469
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory108 vehicles
Avg Markup (All Models)-$1,306
Avg Markup (Sportage)-$974
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,495
Cheaper Sportage X-Line Inventory
Kia of San AngeloSan Angelo, TX
-$1,566$39,94851d
Kia of San AngeloSan Angelo, TX
-$1,539$39,14151d
Folsom Lake KiaFolsom, CA
-$1,509$38,98651d
Leblanc KiaNew Iberia, LA
-$1,503$38,96251d
Kia Country of SavannahSavannah, GA
-$1,486$38,93951d
Power KiaSalem, OR
-$1,458$39,14645d
Hutchinson KiaMacon, GA
-$1,455$38,73051d
Durango KiaDurango, CO
-$1,443$38,68251d
Midtown KiaTulsa, OK
-$1,442$38,74351d
Jeff Belzer's KiaLakeville, MN
-$1,441$39,35821d