This Is Already a Great Deal
Opening Offer
$36,291
Asking Price
$37,413
Max Price
$37,413
- • Recent buyers paid ~$834 below MSRP
- • Sitting 47 days (avg 29) — extra leverage
- • Asking price is already $168 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,790
Est. Invoice$35,949
Holdback (est.)$1,160
MSRP (Sticker)$38,655
Asking Price$37,413
Markup-$1,242
Est. Dealer Margin on This Car$2,624
Percentile5% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1459
Avg Markup-$834
Median Markup-$798
Best Deal-$1,416
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell29 days
Dealer Profile
Inventory395 vehicles
Avg Markup (All Models)-$1,150
Avg Markup (Sportage)-$1,021
% Below MSRP63%
Avg Days to Sell31 days
Avg Sold Markup-$1,207
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