This Is Already a Great Deal
Opening Offer
$37,163
Asking Price
$38,312
Max Price
$38,312
- • Recent buyers paid ~$834 below MSRP
- • Sitting 48 days (avg 30) — extra leverage
- • Asking price is already $296 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,712
Est. Invoice$36,902
Holdback (est.)$1,190
MSRP (Sticker)$39,680
Asking Price$38,312
Markup-$1,368
Est. Dealer Margin on This Car$2,600
Percentile1% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold1283
Avg Markup-$834
Median Markup-$797
Best Deal-$1,408
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory280 vehicles
Avg Markup (All Models)-$1,219
Avg Markup (Sportage)-$1,074
% Below MSRP50%
Avg Days to Sell34 days
Avg Sold Markup-$1,307
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