This Is Already a Great Deal
Opening Offer
$37,468
Asking Price
$38,627
Max Price
$38,627
- • Recent buyers paid ~$834 below MSRP
- • Sitting 48 days (avg 30) — extra leverage
- • Asking price is already $110 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,829
Est. Invoice$37,023
Holdback (est.)$1,194
MSRP (Sticker)$39,810
Asking Price$38,627
Markup-$1,183
Est. Dealer Margin on This Car$2,798
Percentile7% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold1283
Avg Markup-$834
Median Markup-$797
Best Deal-$1,408
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory685 vehicles
Avg Markup (All Models)-$1,144
Avg Markup (Sportage)-$985
% Below MSRP61%
Avg Days to Sell32 days
Avg Sold Markup-$1,203
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