This Is Already a Great Deal
Opening Offer
$36,999
Asking Price
$38,143
Max Price
$38,143
- • Recent buyers paid ~$834 below MSRP
- • Sitting 47 days (avg 29) — extra leverage
- • Asking price is already $253 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,528
Est. Invoice$36,712
Holdback (est.)$1,184
MSRP (Sticker)$39,475
Asking Price$38,143
Markup-$1,332
Est. Dealer Margin on This Car$2,616
Percentile2% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1459
Avg Markup-$834
Median Markup-$798
Best Deal-$1,416
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell29 days
Dealer Profile
Inventory459 vehicles
Avg Markup (All Models)-$1,238
Avg Markup (Sportage)-$1,226
% Below MSRP35%
Avg Days to Sell27 days
Avg Sold Markup-$1,082
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