Deal Sheet: 2026 Sportage X-Line

Premier Kia · Branford, CT · VIN: 5XYK6CDF1TG393674

Negotiation Guide

Opening Offer

$37,019

Fair Price

$38,519

Walk Away Above

$39,047

• Recent buyers paid ~$834 below MSRP
• Sitting 50 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$35,618

Est. Invoice$36,805

Holdback (est.)$1,187

MSRP (Sticker)$39,575

Asking Price$38,605

Markup-$970

Est. Dealer Margin on This Car$2,988

Percentile28% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold1492

Avg Markup-$834

Median Markup-$798

Best Deal-$1,457

Worst Deal-$373

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory141 vehicles

Avg Markup (All Models)-$925

Avg Markup (Sportage)-$706

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$827

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