This Is Already a Great Deal
Opening Offer
$37,609
Asking Price
$38,772
Max Price
$38,772
- • Recent buyers paid ~$834 below MSRP
- • Sitting 47 days (avg 29) — extra leverage
- • Asking price is already $131 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,987
Est. Invoice$37,186
Holdback (est.)$1,200
MSRP (Sticker)$39,985
Asking Price$38,772
Markup-$1,213
Est. Dealer Margin on This Car$2,786
Percentile6% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold1459
Avg Markup-$834
Median Markup-$798
Best Deal-$1,416
Worst Deal-$373
% Sold Below MSRP100%
Avg Days to Sell29 days
Dealer Profile
Inventory685 vehicles
Avg Markup (All Models)-$1,144
Avg Markup (Sportage)-$985
% Below MSRP61%
Avg Days to Sell32 days
Avg Sold Markup-$1,203
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