Deal Sheet: 2026 Sportage SX Prestige

Koons Kia Owings Mills · Owings Mills, MD · VIN: 5XYK5CDFXTG376603

Negotiation Guide

Opening Offer

$37,076

Fair Price

$38,576

Walk Away Above

$39,273

• Recent buyers paid ~$1,170 below MSRP
• Sitting 89 days (avg 57) — extra leverage

Price Breakdown

Est. Dealer Cost$35,973

Est. Invoice$37,172

Holdback (est.)$1,199

MSRP (Sticker)$39,970

Asking Price$38,928

Markup-$1,042

Est. Dealer Margin on This Car$2,955

Percentile59% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$667

Avg Markup (Sportage)-$645

% Below MSRP100%

Avg Days to Sell48 days

Avg Sold Markup-$699

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