Deal Sheet: 2026 Sportage SX Prestige

Nielsen Kia of Newton · Newton, NJ · VIN: 5XYK5CDF9TG450917

Negotiation Guide

Opening Offer

$37,710

Fair Price

$39,210

Walk Away Above

$39,795

• Recent buyers paid ~$1,170 below MSRP

Price Breakdown

Est. Dealer Cost$36,342

Est. Invoice$37,553

Holdback (est.)$1,211

MSRP (Sticker)$40,380

Asking Price$39,352

Markup-$1,028

Est. Dealer Margin on This Car$3,010

Percentile64% of inventory is priced lower

Days on Lot79 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory164 vehicles

Avg Markup (All Models)-$757

Avg Markup (Sportage)-$633

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup-$776

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