Deal Sheet: 2026 Sportage SX Prestige

World Car Kia · San Antonio, TX · VIN: 5XYK5CDF6TG421973

Negotiation Guide

Opening Offer

$37,683

Fair Price

$39,183

Walk Away Above

$39,881

• Recent buyers paid ~$1,170 below MSRP
• Sitting 89 days (avg 57) — extra leverage

Price Breakdown

Est. Dealer Cost$36,522

Est. Invoice$37,739

Holdback (est.)$1,217

MSRP (Sticker)$40,580

Asking Price$39,708

Markup-$872

Est. Dealer Margin on This Car$3,186

Percentile88% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory224 vehicles

Avg Markup (All Models)-$638

Avg Markup (Sportage)-$529

% Below MSRP100%

Avg Days to Sell48 days

Avg Sold Markup-$560

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