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Deal Sheet: 2026 Sportage SX Prestige

Bob King Kia · Winston-Salem, NC · VIN: 5XYK5CDF5TG406915

This Is Already a Great Deal

Opening Offer
$37,516
Asking Price
$38,676
Max Price
$38,676
  • Recent buyers paid ~$1,170 below MSRP
  • Asking price is already $229 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$36,068
Est. Invoice$37,270
Holdback (est.)$1,202
MSRP (Sticker)$40,075
Asking Price$38,676
Markup-$1,399
Est. Dealer Margin on This Car$2,609
Percentile27% of inventory is priced lower
Days on Lot62 days

What Others Paid (Last 30 Days)

Cars Sold1412
Avg Markup-$1,170
Median Markup-$1,100
Best Deal-$1,791
Worst Deal-$743
% Sold Below MSRP100%
Avg Days to Sell57 days

Dealer Profile

Inventory185 vehicles
Avg Markup (All Models)-$1,163
Avg Markup (Sportage)-$1,046
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$1,111