Deal Sheet: 2026 Sportage SX Prestige

Federico Kia · Wood River, IL · VIN: 5XYK5CDF4TG447875

Negotiation Guide

Opening Offer

$37,745

Fair Price

$39,245

Walk Away Above

$39,830

• Recent buyers paid ~$1,170 below MSRP

Price Breakdown

Est. Dealer Cost$36,374

Est. Invoice$37,586

Holdback (est.)$1,212

MSRP (Sticker)$40,415

Asking Price$39,333

Markup-$1,082

Est. Dealer Margin on This Car$2,960

Percentile53% of inventory is priced lower

Days on Lot84 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory201 vehicles

Avg Markup (All Models)-$806

Avg Markup (Sportage)-$812

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$799

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