Deal Sheet: 2026 Sportage SX Prestige

Charlie's Kia · Augusta, ME · VIN: 5XYK5CDF1TG469803

Negotiation Guide

Opening Offer

$37,885

Fair Price

$39,385

Walk Away Above

$39,970

• Recent buyers paid ~$1,170 below MSRP

Price Breakdown

Est. Dealer Cost$36,500

Est. Invoice$37,716

Holdback (est.)$1,217

MSRP (Sticker)$40,555

Asking Price$39,498

Markup-$1,057

Est. Dealer Margin on This Car$2,999

Percentile57% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory105 vehicles

Avg Markup (All Models)-$933

Avg Markup (Sportage)-$728

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$936

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