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Deal Sheet: 2026 Sportage SX Prestige
Bob Utter Kia · Sherman, TX · VIN: 5XYK5CDF0TG437473
This Is Already a Great Deal
Opening Offer
$37,733
Asking Price
$38,900
Max Price
$38,900
- • Recent buyers paid ~$1,170 below MSRP
- • Sitting 90 days (avg 57) — extra leverage
- • Asking price is already $42 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,311
Est. Invoice$37,521
Holdback (est.)$1,210
MSRP (Sticker)$40,345
Asking Price$38,900
Markup-$1,445
Est. Dealer Margin on This Car$2,590
Percentile16% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold1412
Avg Markup-$1,170
Median Markup-$1,100
Best Deal-$1,791
Worst Deal-$743
% Sold Below MSRP100%
Avg Days to Sell57 days
Dealer Profile
Inventory210 vehicles
Avg Markup (All Models)-$1,175
Avg Markup (Sportage)-$1,067
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$1,160
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