Deal Sheet: 2026 Sportage SX Prestige

Kia of Rainbow City · Rainbow City, AL · VIN: 5XYK53DF4TG470105

This Is Already a Great Deal

Opening Offer

$35,693

Asking Price

$36,797

Max Price

$36,797

• Recent buyers paid ~$1,170 below MSRP
• Asking price is already $138 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,295

Est. Invoice$35,438

Holdback (est.)$1,143

MSRP (Sticker)$38,105

Asking Price$36,797

Markup-$1,308

Est. Dealer Margin on This Car$2,503

Percentile39% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$1,052

Avg Markup (Sportage)-$997

% Below MSRP100%

Avg Days to Sell42 days

Avg Sold Markup-$1,020

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