Deal Sheet: 2026 Sportage SX Prestige

Mike Shaw Kia · Corpus Christi, TX · VIN: 5XYK53DF2TG430122

Negotiation Guide

Opening Offer

$35,493

Fair Price

$36,993

Walk Away Above

$37,689

• Recent buyers paid ~$1,170 below MSRP
• Sitting 90 days (avg 57) — extra leverage

Price Breakdown

Est. Dealer Cost$34,547

Est. Invoice$35,698

Holdback (est.)$1,152

MSRP (Sticker)$38,385

Asking Price$37,031

Markup-$1,354

Est. Dealer Margin on This Car$2,485

Percentile35% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory383 vehicles

Avg Markup (All Models)-$1,057

Avg Markup (Sportage)-$940

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,094

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