Deal Sheet: 2026 Sportage SX Prestige

Keffer Kia · Mooresville, NC · VIN: 5XYK53DF1TG412596

Negotiation Guide

Opening Offer

$35,793

Fair Price

$37,293

Walk Away Above

$37,987

• Recent buyers paid ~$1,170 below MSRP
• Sitting 89 days (avg 57) — extra leverage

Price Breakdown

Est. Dealer Cost$34,812

Est. Invoice$35,972

Holdback (est.)$1,160

MSRP (Sticker)$38,680

Asking Price$37,692

Markup-$988

Est. Dealer Margin on This Car$2,880

Percentile72% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory252 vehicles

Avg Markup (All Models)-$762

Avg Markup (Sportage)-$689

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$911

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