Deal Sheet: 2026 Sportage SX Prestige

Courage Kia · Lowell, NC · VIN: 5XYK53DF0TG465063

Negotiation Guide

Opening Offer

$35,920

Fair Price

$37,420

Walk Away Above

$38,005

• Recent buyers paid ~$1,170 below MSRP

Price Breakdown

Est. Dealer Cost$34,731

Est. Invoice$35,889

Holdback (est.)$1,158

MSRP (Sticker)$38,590

Asking Price$37,557

Markup-$1,033

Est. Dealer Margin on This Car$2,826

Percentile61% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1412

Avg Markup-$1,170

Median Markup-$1,100

Best Deal-$1,791

Worst Deal-$743

% Sold Below MSRP100%

Avg Days to Sell57 days

Dealer Profile

Inventory215 vehicles

Avg Markup (All Models)-$776

Avg Markup (Sportage)-$761

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$821

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