Negotiation Guide
Opening Offer
$32,402
Fair Price
$33,902
Walk Away Above
$34,223
- • Recent buyers paid ~$643 below MSRP
Price Breakdown
Est. Dealer Cost$31,091
Est. Invoice$32,127
Holdback (est.)$1,036
MSRP (Sticker)$34,545
Asking Price$34,110
Markup-$435
Est. Dealer Margin on This Car$3,020
Percentile86% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold4974
Avg Markup-$643
Median Markup-$576
Best Deal-$1,209
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell52 days
Dealer Profile
Inventory343 vehicles
Avg Markup (All Models)-$739
Avg Markup (Sportage)-$496
% Below MSRP64%
Avg Days to Sell44 days
Avg Sold Markup-$1,027
Cheaper Sportage EX Inventory
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Kia of San AngeloSan Angelo, TX
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McDonald KiaSaginaw, MI
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Burlington KiaBurlington, NC
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Kia of San AngeloSan Angelo, TX
-$1,237$35,04890d
HI Country KiaFarmington, NM
-$1,231$35,32890d
Smart Kia of DavenportDavenport, IA
-$1,223$35,29127d