Negotiation Guide
Opening Offer
$31,699
Fair Price
$33,199
Walk Away Above
$33,642
- • Recent buyers paid ~$643 below MSRP
- • Sitting 89 days (avg 52) — extra leverage
Price Breakdown
Est. Dealer Cost$30,677
Est. Invoice$31,699
Holdback (est.)$1,023
MSRP (Sticker)$34,085
Asking Price$33,642
Markup-$443
Est. Dealer Margin on This Car$2,966
Percentile85% of inventory is priced lower
Days on Lot89 days
What Others Paid (Last 30 Days)
Cars Sold4974
Avg Markup-$643
Median Markup-$576
Best Deal-$1,209
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell52 days
Dealer Profile
Inventory252 vehicles
Avg Markup (All Models)-$752
Avg Markup (Sportage)-$591
% Below MSRP100%
Avg Days to Sell44 days
Avg Sold Markup-$717
Cheaper Sportage EX Inventory
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Kia of San AngeloSan Angelo, TX
-$1,253$34,84289d
University KiaHuntsville, AL
-$1,249$34,16589d
McDonald KiaSaginaw, MI
-$1,242$35,66738d
Burlington KiaBurlington, NC
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Kia of San AngeloSan Angelo, TX
-$1,237$35,04889d
HI Country KiaFarmington, NM
-$1,231$35,32889d
Smart Kia of DavenportDavenport, IA
-$1,223$35,29126d