Deal Sheet: 2026 Sportage EX

Raceway Kia of Freehold · Freehold, NJ · VIN: 5XYK33DF9TG441088

Negotiation Guide

Opening Offer

$30,797

Fair Price

$32,297

Walk Away Above

$32,723

• Recent buyers paid ~$643 below MSRP
• Sitting 85 days (avg 52) — extra leverage

Price Breakdown

Est. Dealer Cost$29,835

Est. Invoice$30,830

Holdback (est.)$995

MSRP (Sticker)$33,150

Asking Price$32,636

Markup-$514

Est. Dealer Margin on This Car$2,801

Percentile75% of inventory is priced lower

Days on Lot85 days

What Others Paid (Last 30 Days)

Cars Sold4974

Avg Markup-$643

Median Markup-$576

Best Deal-$1,209

Worst Deal-$314

% Sold Below MSRP100%

Avg Days to Sell52 days

Dealer Profile

Inventory299 vehicles

Avg Markup (All Models)-$802

Avg Markup (Sportage)-$606

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$789

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