Deal Sheet: 2026 Sportage EX

Coughlin Kia of Lancaster · Lancaster, OH · VIN: 5XYK33DF2TG447279

Negotiation Guide

Opening Offer

$31,272

Fair Price

$32,772

Walk Away Above

$33,093

• Recent buyers paid ~$643 below MSRP

Price Breakdown

Est. Dealer Cost$30,074

Est. Invoice$31,076

Holdback (est.)$1,002

MSRP (Sticker)$33,415

Asking Price$32,787

Markup-$628

Est. Dealer Margin on This Car$2,714

Percentile44% of inventory is priced lower

Days on Lot78 days

What Others Paid (Last 30 Days)

Cars Sold4974

Avg Markup-$643

Median Markup-$576

Best Deal-$1,209

Worst Deal-$314

% Sold Below MSRP100%

Avg Days to Sell52 days

Dealer Profile

Inventory156 vehicles

Avg Markup (All Models)-$704

Avg Markup (Sportage)-$615

% Below MSRP100%

Avg Days to Sell45 days

Avg Sold Markup-$792

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