Negotiation Guide
Opening Offer
$31,201
Fair Price
$32,701
Walk Away Above
$33,003
- • Recent buyers paid ~$604 below MSRP
Price Breakdown
Est. Dealer Cost$29,975
Est. Invoice$30,974
Holdback (est.)$999
MSRP (Sticker)$33,305
Asking Price$32,820
Markup-$485
Est. Dealer Margin on This Car$2,846
Percentile75% of inventory is priced lower
Days on Lot25 days
What Others Paid (Last 30 Days)
Cars Sold1523
Avg Markup-$604
Median Markup-$531
Best Deal-$1,102
Worst Deal-$295
% Sold Below MSRP100%
Avg Days to Sell49 days
Dealer Profile
Inventory145 vehicles
Avg Markup (All Models)-$607
Avg Markup (Sportage)-$532
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$628
Cheaper Sportage LX Inventory
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Billion KiaSioux Falls, SD
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Kia of San AngeloSan Angelo, TX
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Taylor Kia ToledoToledo, OH
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-$1,091$32,71490d
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-$1,079$31,17690d
Santa Fe KiaSanta Fe, NM
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