Deal Sheet: 2026 Sportage LX

Dean McCrary Kia · Hattiesburg, MS · VIN: 5XYK23DF7TG441383

Negotiation Guide

Opening Offer

$28,498

Fair Price

$29,998

Walk Away Above

$30,429

• Recent buyers paid ~$604 below MSRP
• Sitting 90 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$27,774

Est. Invoice$28,700

Holdback (est.)$926

MSRP (Sticker)$30,860

Asking Price$30,046

Markup-$814

Est. Dealer Margin on This Car$2,272

Percentile24% of inventory is priced lower

Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold1523

Avg Markup-$604

Median Markup-$531

Best Deal-$1,102

Worst Deal-$295

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory138 vehicles

Avg Markup (All Models)-$1,045

Avg Markup (Sportage)-$998

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup-$1,062

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