Deal Sheet: 2026 Sportage LX

Gateway Kia of North Brunswick · North Brunswick, NJ · VIN: 5XYK23DF6TG467733

Negotiation Guide

Opening Offer

$29,246

Fair Price

$30,746

Walk Away Above

$31,048

• Recent buyers paid ~$604 below MSRP

Price Breakdown

Est. Dealer Cost$28,215

Est. Invoice$29,156

Holdback (est.)$941

MSRP (Sticker)$31,350

Asking Price$30,840

Markup-$510

Est. Dealer Margin on This Car$2,625

Percentile64% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold1523

Avg Markup-$604

Median Markup-$531

Best Deal-$1,102

Worst Deal-$295

% Sold Below MSRP100%

Avg Days to Sell49 days

Dealer Profile

Inventory313 vehicles

Avg Markup (All Models)-$743

Avg Markup (Sportage)-$609

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$772

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