Negotiation Guide
Opening Offer
$54,039
Fair Price
$55,539
Walk Away Above
$56,272
- • Recent buyers paid ~$1,143 below MSRP
- • Sitting 47 days (avg 30) — extra leverage
Price Breakdown
Est. Dealer Cost$51,305
Est. Invoice$53,015
Holdback (est.)$1,710
MSRP (Sticker)$57,005
Asking Price$56,037
Markup-$968
Est. Dealer Margin on This Car$4,733
Percentile70% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold113
Avg Markup-$1,143
Median Markup-$1,104
Best Deal-$1,511
Worst Deal-$884
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory780 vehicles
Avg Markup (All Models)-$607
Avg Markup (EV6)-$957
% Below MSRP53%
Avg Days to Sell35 days
Avg Sold Markup-$631
Cheaper EV6 Wind AWD Inventory
Elk Grove KiaElk Grove, CA
-$1,502$55,49847d
Towbin KiaHenderson, NV
-$1,502$55,49847d
Car Pros Kia Moreno ValleyMoreno Valley, CA
-$1,491$55,44447d
Kia CountryCharleston, SC
-$1,409$50,20133d
Durango KiaDurango, CO
-$1,381$50,21447d
Hertrich Kia EastonEaston, MD
-$1,242$55,75347d
Haddad KiaBakersfield, CA
-$1,230$55,72047d
Aaron KiaCorona, CA
-$1,222$55,71347d
Frank Boucher KiaRacine, WI
-$1,209$55,65147d
Hertrich Kia EastonEaston, MD
-$1,189$55,52147d