Negotiation Guide
Opening Offer
$63,020
Fair Price
$64,520
Walk Away Above
$65,232
- • Recent buyers paid ~$1,425 below MSRP
Price Breakdown
Est. Dealer Cost$59,351
Est. Invoice$61,329
Holdback (est.)$1,978
MSRP (Sticker)$65,945
Asking Price$64,596
Markup-$1,349
Est. Dealer Margin on This Car$5,246
Percentile81% of inventory is priced lower
Days on Lot13 days
What Others Paid (Last 30 Days)
Cars Sold369
Avg Markup-$1,425
Median Markup-$1,369
Best Deal-$1,850
Worst Deal-$1,045
% Sold Below MSRP100%
Avg Days to Sell50 days
Dealer Profile
Inventory499 vehicles
Avg Markup (All Models)-$640
Avg Markup (EV9)-$1,421
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$581
Cheaper EV9 Wind AWD Inventory
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Tom Dolan's Reno KiaReno, NV
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Fiesta KiaIndio, CA
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Fiesta KiaIndio, CA
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Fiesta KiaIndio, CA
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Kia Country of SavannahSavannah, GA
-$1,847$65,60323d
George Gee KiaLiberty Lake, WA
-$1,845$65,78046d
Folsom Lake KiaFolsom, CA
-$1,845$65,78016d