Negotiation Guide
Opening Offer
$70,311
Fair Price
$71,811
Walk Away Above
$73,026
- • Recent buyers paid ~$2,429 below MSRP
Price Breakdown
Est. Dealer Cost$66,816
Est. Invoice$69,043
Holdback (est.)$2,227
MSRP (Sticker)$74,240
Asking Price$72,027
Markup-$2,213
Est. Dealer Margin on This Car$5,211
Percentile98% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold654
Avg Markup-$2,429
Median Markup-$2,373
Best Deal-$3,150
Worst Deal-$1,875
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory354 vehicles
Avg Markup (All Models)-$985
Avg Markup (EV9)-$1,913
% Below MSRP73%
Avg Days to Sell56 days
Avg Sold Markup-$963
Cheaper EV9 GT-Line AWD Inventory
Parkside KiaKnoxville, TN
-$3,142$76,4331d
Kiefer KiaEugene, OR
-$2,984$75,45684d
Roseville KiaRoseville, CA
-$2,977$75,78315d
Roseville KiaRoseville, CA
-$2,957$75,50369d
Kia of VacavilleVacaville, CA
-$2,949$75,46154d
Walser KiaWayzata, MN
-$2,943$74,02757d
Roseville KiaRoseville, CA
-$2,941$75,32452d
Roseville KiaRoseville, CA
-$2,941$75,32454d
Kia of VacavilleVacaville, CA
-$2,931$75,36944d
Folsom Lake KiaFolsom, CA
-$2,920$75,50023d