Negotiation Guide
Opening Offer
$69,427
Fair Price
$70,927
Walk Away Above
$71,719
- • Recent buyers paid ~$1,583 below MSRP
Price Breakdown
Est. Dealer Cost$65,259
Est. Invoice$67,434
Holdback (est.)$2,175
MSRP (Sticker)$72,510
Asking Price$70,998
Markup-$1,512
Est. Dealer Margin on This Car$5,739
Percentile59% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold361
Avg Markup-$1,583
Median Markup-$1,522
Best Deal-$2,102
Worst Deal-$1,130
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory384 vehicles
Avg Markup (All Models)-$948
Avg Markup (EV9)-$1,957
% Below MSRP100%
Avg Days to Sell48 days
Avg Sold Markup-$841
Cheaper EV9 Land AWD Inventory
Kia of Paso RoblesPaso Robles, CA
-$2,147$72,46884d
Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02789d
Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02789d
Kiefer KiaEugene, OR
-$2,063$71,68773d
Folsom Lake KiaFolsom, CA
-$2,053$72,21726d
George Gee KiaLiberty Lake, WA
-$2,053$72,21715d
Folsom Lake KiaFolsom, CA
-$2,053$72,2178d
Fiesta KiaIndio, CA
-$2,040$71,96584d
George Gee KiaLiberty Lake, WA
-$2,037$72,13343d
Folsom Lake KiaFolsom, CA
-$2,029$72,09624d