Negotiation Guide
Opening Offer
$68,397
Fair Price
$69,897
Walk Away Above
$70,689
- • Recent buyers paid ~$1,583 below MSRP
Price Breakdown
Est. Dealer Cost$64,332
Est. Invoice$66,476
Holdback (est.)$2,144
MSRP (Sticker)$71,480
Asking Price$70,007
Markup-$1,473
Est. Dealer Margin on This Car$5,675
Percentile86% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold361
Avg Markup-$1,583
Median Markup-$1,522
Best Deal-$2,102
Worst Deal-$1,130
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory138 vehicles
Avg Markup (All Models)-$1,025
Avg Markup (EV9)-$1,500
% Below MSRP100%
Avg Days to Sell48 days
Avg Sold Markup-$1,004
Cheaper EV9 Land AWD Inventory
Kia of Paso RoblesPaso Robles, CA
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Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02790d
Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02790d
Kiefer KiaEugene, OR
-$2,063$71,68774d
Folsom Lake KiaFolsom, CA
-$2,053$72,21726d
George Gee KiaLiberty Lake, WA
-$2,053$72,21715d
Folsom Lake KiaFolsom, CA
-$2,053$72,2179d
Fiesta KiaIndio, CA
-$2,040$71,96584d
George Gee KiaLiberty Lake, WA
-$2,037$72,13344d
Folsom Lake KiaFolsom, CA
-$2,029$72,09625d